Lesson 01 - Creating a Retail Strategy That Yields Results
Lesson 02 - Deciding If You Should Start Small or Go Big
Lesson 03 - Determining the Right Strategy For Your Business
Lesson 04 - Top Strategies For Your Product Type
Lesson 05 - How to Find the Right Buyer (Part 2)
Lesson 06 - Determining if You Should Outsource Your Efforts to Manufacturer
Lesson 07 - Determining if You Should Outsource Your Efforts to Distributors
Lesson 08 - Creating a Retail Distribution Strategy That Yields Results
Lesson 10 - Creating the Perfect Product For Retail
HOMEWORK - Distribution Strategy Assignment
BONUS - Basic Contact Info / Email Address Patterns for the Top 350 Retailers
Segment 2 - Syllabus
Lesson 01 Getting Started with Preparing Your Product for Retail Chains
Lesson 02 Packaging For Retail
Lesson 03 Infrastructure and Operation Capabilities
Lesson 04 Retail Math
Lesson 05 Retail Pricing 101
Lesson 06 Logistics, Warehousing, Shipping, Drop Shipping and FOB
Lesson 07 EDI, UPC and Liability Insurance
Lesson 08 Notable Retail Terms
Lesson 09 Funding and Financials
Lesson 10 Marketing and Branding
Lesson 11 Certifications and What You Need to Know
Homework Assignment - Preparing for Chain Store Success
Segment 3 - Syllabus
Lesson 01 - Getting Started With Finding and Approaching Buyers
Lesson 02 - Top Paid Resources For Finding Buyers Names
Lesson 03 - Top Free Options For Finding Buyers Names
Lesson 04 - Finding the Right Buyer For Your Product Type
Lesson 04 - Finding the Right Buyer For Your Product Type - Part 2
Lesson 05 - How to Approach Chain Store Buyers
Lesson 06 - Preparing Your Pitch
Lesson 07 - Pitching Your Product to Chain Stores
Lesson 08 - Exactly What to Say to Buyers to Get Them to Buy
Lesson 09 - Additional Ways to Approach Buyers
Lesson 10 - Pitching to US Retailers If You Overseas
Lesson 11 - Pitching to US Retailers If You Are Overseas - Part 2
Lesson 12 - Pitching Your Products to Online Retailers such as Groupon
Lesson 13 - Exporting Your Product Overseas
Lesson 14 - How to Sell to HSN and QVC
Module 3 - Homework Assignment - Ideal Contacts for You!
Segment 4 - Syllabus
Lesson 01 - Getting Started With Finding and Approaching Buyers
Lesson 02 -Lesson 01 Finding the Right Buyer for You
Lesson 02 Preparing in Advance
Lesson 03 Essential Research to Ensure Success
Lesson 04 Exact Pitches and Scripts to Get Started
Lesson 05 What to Say to Buyers to Get Them to Purchase
Lesson 06 Finding Buyers Exact Names and Contact Info (Free and Paid Options)
Lesson 07 How to Approach Buyers When You Don't Know How!
Homework Assignment - Preparing your Presentation for Retailers
Segment 5 - Syllabus
Lesson 01 - Getting Started With Preparing for an Epic Buyer Meeting
Lesson 02 -Lesson 01 Meeting With a Chain Store Buyer
Lesson 02 Preparing in Advance For the Buyer Meeting
Lesson 03 Best Way to Present Your Product to Chain Stores
Lesson 04 10 Things to Include in the Presentation
Lesson 05 What to Bring to the Meeting
Lesson 06 What to Say to Buyers to Get Them to Buy
Lesson 07 Handling Buyer Objections
Homework Assignment - Buyer Meeting Pitch!
Segment 6 - Syllabus
Lesson 01 What to Expect From a Chain Store Order
Lesson 02 How to Get Paid By a Chain Store
Lesson 03 Retail Fees and What You Need to Know
Lesson 04 Common Retail Fees and Rebates
Lesson 05 How to Avoid Chargebacks, Rebates and Fees
Lesson 06 Assortment Plans and Product Life Cycles
Lesson 07 Retail Ethics and What You Need to Know
Lesson 08 Marketing and Branding to Ensure Success
Homework Assignment - Getting Prepared to Start Contacting Retailers